Jennifer Lopez presents Just Sweet Fashion show to close out Fashion Week Spring 08. (09/10/2007). Photo Credit: Janet Mayer / Splash News13 September 2007 (Bang) - Latin beauty, Jennifer Lopez, launched her new clothing line called JustSweet, aimed at the young at heart, on Tuesday (09/10/2007) to close out New York Fashion Week Spring 08.
Just Sweet is touted as the product of the demand for higher end fashion.
It is a style that uses daring femininity to exude confidence and liveliness and appeals to a wide range of women, spanning multiple generations and touching on a variety of style preferences.
This line embodies an aesthetic that is intended for a woman who is energetic and daring, yet chic and sophisticated.
Speaking on the occasion Lopez said: "Girls who are young who are going to wear it are going to feel sophisticated in it because it does have a chic kind of feeling to it. But people who are older who wear it are going to feel young, flirty and fun. It really has a nice mix.
"I'm not looking for the credibility. I'm looking to make clothes that every woman can wear."
The singer-and-actress says she developed JustSweet to fill the gap between J.Lo, her T-shirt and denim line and Sweetface, a high-fashion, high-priced range.
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Jen, sweetheart, stick to singing and looking gorgeous. A fashion designer you aren't. That green nightmare you were wearing was hideous, and if anyone compliments you on it, they are lying to your face.
Anonymous, 13 Sep 2007
I would like to know if you can purchase any of Jennifer Lopez’s just sweet collection in England I think it is gorgeous and very sophisticated id love to wear it.
Lauren, 10 Oct 2007